Tag: COVID-19

Trinity University Adapts to the COVID-19 Pandemic with Virtual Stumberg Competition
Articles, Featured

Trinity University Adapts to the COVID-19 Pandemic with Virtual Stumberg Competition

Instead of pitching to the usually packed audience of students, entrepreneurs, and judges, 10 Trinity University student entrepreneur teams presented their business ideas to judges via a Zoom video call Thursday evening in the annual Louis H. Stumberg Venture Competition.Of the 10 competitors, six Trinity University student entrepreneur teams each won $5,000 in seed funding. Since its launch in the spring of 2015, this two-part university-wide competition typically features 10 venture teams pitching their business concepts before a panel of judges with entrepreneurial expertise.The six winning teams have wide-ranging businesses:Chiropack was founded by sophomore Neha Kapur who is majoring in business analytics and technology. Her idea is to reengineer the daily-wear backpack ...
How Can Your Startup or Small Business Survive a Pandemic? Know What to Expect
Articles, Featured

How Can Your Startup or Small Business Survive a Pandemic? Know What to Expect

Life is changing rapidly for everyone. On March 11, the World Health Organization (WHO) declared the COVID-19 infectious outbreak as a pandemic, the first pandemic in modern times caused by the emergence of a new or novel coronavirus.There is so much information coming at us daily. Yet, founders and small business owners are struggling to decipher what it all means for business operations.Let's walk through what we know and what we can reasonably expect, given the best available information from trusted sources. Then we can offer some recommendations to help you adapt your business operations during a pandemic. First, stay informed COVID-19 is an infectious respiratory disease caused by a new coronavirus that emerged in China in December 2019. The Centers for Disease Control (CDC...
During a Pandemic You’ll Need to Adapt Your Digital Marketing
Articles, Featured, Guest Posts

During a Pandemic You’ll Need to Adapt Your Digital Marketing

Marketing during the COVID-19 pandemic can definitely feel a little weird. I'm sure you've seen the social media posts that are not working. We're still seeing ones promoting events or telling customers COME SEE US (Hello? Social-distancing anyone?). The posts yelling at you to buy their product hardly acknowledge these times we're enduring. Even though we're in the middle of a pandemic, it is absolutely a great time to ramp up your social media marketing strategy, and it can work in your favor, especially as a small business or startup. Does that sound odd? Hear me out first. You need to stay informed. Stay true to facts. You probably don't want to get too political on your business page. Be sure you're sensitive to what's going on. Everybody is dealing with this. When you continue t...