Tag: The IMG Studio

The Green Lab Debuts Augmented Reality Cannabis App at SXSW
Articles, Featured

The Green Lab Debuts Augmented Reality Cannabis App at SXSW

The room was overflowing with curious attendees at SXSW Wednesday as many watched The Green Lab team debut the first augmented reality (AR) application developed for the cannabis industry. Called Bleum, the AR software platform is in beta testing and will be available summer 2019. Co-founders Julian Dais and Dan Earle started the first cannabis-exclusive marketing agency in Texas in June 2018 out of Geekdom, a downtown San Antonio coworking community. In the space of 10 months, the startup of nine people has already outgrown its space at Geekdom. The company is opening its new downtown San Antonio headquarters in the Jefferson Bank building on Soledad Street April 1. Read more: Cannabis Startups Growing Like Weed in San Antonio As the duo work with cannabis entrepreneurs, Dais and...
San Antonio Startups to Watch in 2019
Articles, Startups and Speakers Lists, This Week in San Antonio

San Antonio Startups to Watch in 2019

In this inaugural compilation of companies to watch, we’ve highlighted 20 stories from Startups San Antonio’s first year of coverage to show the types of innovation one can find in San Antonio, Texas. You will discover entrepreneurs in bioscience and healthcare, cybersecurity, software as a service or SaaS, augmented and virtual reality, robotics, artificial intelligence, and startups working at the intersection of tech and social impact. These stories highlight groundbreaking approaches, powerful collaborations, and intriguing ideas that will shape the city’s startup ecosystem throughout 2019 and beyond. If you are interested in San Antonio’s community of innovators and want to know which companies to watch, you can start with our list below. These 20 companies are leveraging inn...
The IMG Studio Shapes Visitor Experiences at Convention Center with AR-Enabled Platform
Articles, Featured

The IMG Studio Shapes Visitor Experiences at Convention Center with AR-Enabled Platform

The ability to connect people to their environment is unfolding in new, innovative ways as mobile phones become the most commonly used device capable of augmented reality (AR) content. The Pokémon Go craze of 2016 exposed people to location-based mobile games with 3D fictional characters projected as an overlay on their environment using nothing more than the camera on their cellphones. That AR capability has now reached large-scale meetings, particularly ones held at convention centers. The IMG Studio is working with hospitality specialists The RK Group to develop a new application for the Henry. B. González Convention Center. This new technology can “set San Antonio part from other destinations by allowing meeting attendees to set their schedules, network with fellow attendees, and na...
The IMG Studio Develops First VR Basketball Game for Adaptive, Paralympic Sports
Articles, Featured

The IMG Studio Develops First VR Basketball Game for Adaptive, Paralympic Sports

Virtual reality (VR) sports content is being used increasingly for training typical athletes and encouraging people to work out and be more active. For Paralympic athletes, those VR training tools have been lacking—until now. A San Antonio digital media content development company has created the first-ever VR basketball game that gives players wearing VR goggles the perspective of playing basketball as a wheelchair athlete. The IMG Studio developed this game as a powerful recruiting tool for South Texas Regional Adaptive & Paralympic Sports (STRAPS) and Morgan’s Wonderland to recruit new basketball players, both with and without disabilities, as well as to train users before they play on the court. “We at STRAPS are so excited that this emerging technology is putting players in ...